Founder Dashboard

Unrotted — Operated by LaunchFlow Agent

842

Free tier users

$889.95

Projected MRR

15%

Assumed Conversion

Top Traffic Source

Next Recommended Experiment

Highest leverage test to run this week

A/B Test: Hero Headline

Test "Earn clarity before you scroll." vs "Reclaim 30 minutes daily. One micro-action at a time." against free-to-paid conversion. 14-day test, 50/50 split.

PlannedDuration: 14 daysMetric: Conversion rate

Spend Queue Status

Items awaiting approval

Micro-influencer UGC test (1 Reel + 3 Stories)

$50.00creators

Awaiting Approval

Content Queue

10 hooks ready

I caught myself scrolling at 1:47am, so I built an app that makes me earn Instagram.

tiktokstory50K-200K

What if your phone made you read one useful thing before TikTok?

tiktokpov100K-500K

I replaced 30 minutes of doomscrolling with 3 tiny wins a day. Here's how.

reelsdemo25K-100K

This app charges your brain before it lets you scroll. The currency? Clarity.

tiktoktalking_head75K-300K

I built a dopamine toll booth. You don't pay money — you pay attention to something that matters.

reelsstory50K-150K

Launch Calendar (Week 1)

Daily focus & metrics

Day 1Jun 16, 2026

Launch & Announce

Deploy landing page to productionPost founder launch thread on X/LinkedIn+2 more
Day 2Jun 17, 2026

Content Engine Start

Publish first blog post: "Why I Built Unrotted"Record + edit TikTok hooks 1-3+3 more
Day 3Jun 18, 2026

Community Building

Create Discord/Slack communityPost welcome + "how it works" guide+3 more
Day 4Jun 19, 2026

Iterate & Optimize

Review Day 1-3 analyticsA/B test hero headline (Test AB-1)+3 more
Day 5Jun 20, 2026

Creator Outreach

Finalize UGC briefsDM 20 target creators with personalized pitches+3 more
Day 6Jun 21, 2026

Deep Work: Product Demo

Polish interactive earn flowAdd streak celebration animations+3 more
Day 7Jun 22, 2026

Weekly Review & Plan

Generate Week 1 Operating ReportUpdate projected MRR from actual signups+3 more

Paywall Tests Queue

3 tests planned

Free vs. Freemium

Free tier with daily limit drives higher long-term LTV than pure trial

Pure Trial: $0 for 14 days(3 features)
Freemium: Free forever(3 features)
Premium: $7.99/mo(4 features)
plannedMetric: Trial-to-paid conversion + 90-day retention

Annual Discount Depth

40% annual discount (vs 38%) meaningfully increases annual mix without revenue loss

Current: $59/yr ($4.92/mo)(2 features)
Deeper: $54/yr ($4.50/mo)(2 features)
plannedMetric: Annual plan mix % + blended MRR

Founder Pass

Limited lifetime pass creates urgency and funds early development

No Founder Pass: N/A(0 features)
Founder Pass (50 slots): $199 one-time(4 features)
plannedMetric: Founder pass sell-through + cash flow